Find Your Niche

by admin on October 30, 2014


Key Takeaways

  • Research shows that advisors who focus on serving a specific niche are much more successful than advisors with a broad-based approach.
  • Experts say you should focus on a definable segment of your best clients and understand how they network and communicate with each other.
  • In order to become the “go to” advisor in your niche, you must not only join the organizations your targets belong to, but become actively involved in those organizations.

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Demanding Failure

by admin on October 23, 2014


Key Takeaways

  • Many highly successful people had painful, highly visible failures early on in life.
  • Failure is where most of your growth takes place because you’re trying new things and going down a path that’s not typically taken.
  • By embracing failure, rather than hiding from it, you achieve success more quickly and start creating more value for clients.

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Robo-Advisors, Threat or Niche?

by admin on October 16, 2014


Key Takeaways

  • From discount brokers to “robo-advisors,” there are always going to be competitive threats to the wealth advisory business model.
  • Take each competitive threat seriously, but don’t be intimidated by things like low-cost innovation and automation.
  • Use each competitive threat as motivation to “up your game” and further refine your target market and the value you provide to your clients—and your clients’ heirs.

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The Download Multiplier

by admin on October 9, 2014


Key Takeaways

  • Most advisors have tremendous knowledge about clients stored in their heads, but sharing those “smarts” with their team can be a challenge.
  • Empower your team to handle 95 percent of the client issues that come up—even when you’re out of the office.
  • Make sure your firm has an efficient way to capture every instance of client contact and store it in your CRM, your electronic filing system and other knowledge-sharing areas.

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